Client: Headway ABA
Mission: Improve the brand’s corporate and modern feel while incorporating the original brand identity.
A logo is made up of many subtle details. With Techloq, our talented Shevy Gerdts tweaked their logo just enough to freshen it up while maintaining their brand identity. At first glance, the before and after may seem completely identical.
You will notice the words are slightly closer together and the Q line has been straightened. Encompassing it all to one clean shape allows the eye to relax and gives it a cleaner and more modern look.